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Differentiate Or Die by Jack Trout and Steve Rivkin

Differentiate Or Die by Jack Trout and Steve Rivkin

৳ 300.00৳ 380.00

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“Differentiate or die” means that you have to give your customer a compelling reason, or “difference,” to buy your product as opposed to your competitors’. You can create differences in many ways, but any approach involves stepping over a lot of potholes.

“Differentiate or die” means that you have to give your customer a compelling reason, or “difference,” to buy your product as opposed to your competitors’. You can create differences in many ways, but any approach involves stepping over a lot of potholes.

Type

Hardcover, Paperback

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